Top Consumer Finance Apps on iOS in El Salvador: Q4 2024 Performance

In the fourth quarter of 2024, the top consumer finance apps on iOS in El Salvador showed varied performance trends in terms of downloads, revenue, and active users. Here's a closer look at how the leading apps fared during this period.

Buddy: Budget Planner App saw a notable increase in weekly revenue, peaking at around $205 in late November. The app's downloads fluctuated, beginning at 643 in early October and dipping to 157 by the end of December. Active users initially decreased from 779 to 552 but rebounded to 691 by the quarter's end.

Wallet - Daily Budget & Profit experienced a steady rise in revenue, reaching $128 in the last week of December. Downloads remained relatively stable, with a slight increase to 71 in the final week. Active users grew from 299 to 338, indicating a gradual upward trend throughout the quarter.

YNAB had a mixed performance, with revenue peaking at $77 in early December. Downloads were minimal, starting at 28 and increasing to 53 by the end of the quarter. Active users showed a slight increase from 27 to 34 over the period.

Spendee Budget App & Planner had a modest revenue increase, with a notable peak at $87 in late October. Downloads saw a significant jump to 55 in the last week, while active users grew from 41 to 61 by the end of December.

Splitwise maintained a consistent performance, with revenue peaking at $40 in late October. Downloads remained steady, averaging around 60 per week, while active users showed a slight decline from 333 to 292 over the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics can be explored.